It’s simple. Milwaukeans love Milwaukee. In fact, we love our area code so much that we dedicated an entire day to it. On April 14, aka 414, we celebrate Milwaukee Day.

We’re proud that Milwaukee is home to some crazy-cool experiences that can only be found here. And that’s never more apparent than when you cozy up to the bar and order yourself a Bloody Mary. Think it’s gonna come with a single celery stick? Maybe an olive or two? Think again.

We’re talking over-the-top garnishes: whole fried chickens, crab claws, sliders, even desserts. If you can dream it, someone will probably stick a skewer through it and dress your Bloody Mary with it. Because we aren’t afraid to break convention and do the unexpected. It’s the Milwaukee way.

So cheers to the city where we live, work, and play. Cheers 414.